
The Camp Experience















Sweet pictures by Erin Thurman, Lavender Roots, and random iphones.

Events

July 23-25, 2027
Registration opens Mon, Nov 30, 2026

June, 2026
*Invitation Only
For Information Email: jbaker@sheventures.net

Our Story
Hey friends!
We're a group of inextricably linked women who decided we wanted more...more adventure in settings that felt intimidating and yet intoxicating (the inspiring kind not the beer kind...although we like a good craft.)
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We wanted to learn to rock climb and mountain bike, paddle board and start our own fires and we believed learning together, as women, wasn't just encouraging, it also felt less pressured.
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So here we are, taking risks and learning new things. The best part (in our opinion) is all are welcome, all ages and abilities. There are no outdoor resumes that make you more or less qualified to hang with us. Nope. From the beginner to the genius everyone has a place at the camp fire.
Now, we're inviting you. We've learned that the more we surround ourselves with women who are traveling the same road, the stronger and more confident we become. And seriously, laughing with a bunch of ladies while learning to mountain bike and falling in the mud is pretty kickass.
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We stay local and go global with each experience tethered to our mission of teaching, empowering, challenging and connecting. We know the strength we find within ourselves transfers to every other area of our lives making us women who believe in our capabilities and aren't afraid to take daily risks.
Meet (some of)The Team
There's a lot more of us on the other page. Consider the faces below the "adults," responsible for the camp tab. Everyone at camp is different. Some of us are comfortable pooping in the woods while others would hold it until we died. Our differences make basecamp a beautiful place to play.

Jenny Baker
Jenny Baker is the founder of SheVentures and a mom of two who leads in the boardroom and on the trail. She built SheVentures on a simple conviction: women grow strongest when they take on hard things...together.
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Professionally, Jenny works in private equity, helping shape, communicate , and execute strategy while always bringing a sense of adventure and fun to everything she does.
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Alongside her husband Franklin, she directs the Georgia Jewel, Georgia's oldest 100-mile trail race, leading the people, logistics, and grit it takes to get runners across 100 miles of mountain terrain.
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She's also the author of The War On Normal, a call for women to step into the uncomfortable and discover just how capable they are.

Luci Baker
Luci Baker is part of Team Baker and has grown up around the campfire. Now a teenager, she has stepped into her own as a teen leader: capable, brave, and radically inclusive, with a gift for making everyone feel like they belong.
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Luci lives for outdoor adventure. Trails, water, and wide-open skies are where she feels most at home, and she's always the first to try something new and the first to cheer someone else on.
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Jenny, Franklin, CJ, and the Dude are all so amazed by her fire. Luci is proof that courage, curiosity, and kindness make a leader at any age.



Mark "Dude" &
CJ Wilkerson
These are Jenny's parents and camp couldn't happen without them. Seriously. They own the camp property. No one calls Mark by that name, instead, he's known as "Dude," short for his chosen "Grand-Dude," name.
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Always the adventure seekers, Dude and CJ's lives reflect the camp character. Loving. Serving. Caring. Generous. And a little crazy...a requirement for living on 500 acres in the woods and helping run adventure camps.
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CJ helps ensure the operations of camp run smoothly (like the food and other really important things) while Dude is the perfect engineer for anything that needs building...or more likely, fixing. CJ is an organizational genius while Dude uses his billion years of corporate leadership to advise on camp business management. Like, can we afford a forestry mower or just hand trimmers.
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Team Baker Boys
Meet the Team Baker Boys: Franklin and 13-year-old, Levi.
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Franklin is the camp sawyer and medical advisor. He builds a mean trail and ensures the camp infrastructure is solid. Each year, he makes sure the land is in perfect condition for camp. He sprays basecamp for chiggers, helps us park cars, and cuts out all the poison ivy he sees. When he's not helping at camp, Franklin is a Board Certified Lifestyle Medicine PA with the Center for Integrative Medicine in Chattanooga.
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Levi works right alongside his dad on the land and is our resident insect and animal expert. Ask him about the moss and mushrooms underfoot and he'll tell you all about them. He can even identify an animal by its poop. Yes, really.
Rea and Tanner Wilkerson
Tanner is Jenny's brother and gets an honorable mention because he's family. Rea is the basecamp food genius. She knows how to keep campers fed, meal prep flowing, and the beer cold. She deserves an award for best sister-in-law. A brilliant professor by day, she "schools" volunteers (see what we did there?) in how to run a tight camp ship.
Tanner rides around camp helping Dude do "stuff." When he's not at camp, he serves as a detective in the Madison Alabama Police Department.
CONTACT US
ADDRESS: 396 Bryant Road Chattanooga, TN 37405


